Social Media Specialist

thumbnail-cadangan Social Media Specialist
Kopi Kenangan South Jakarta, Jakarta, Indonesia

Kopi Kenangan attained the status of F&B Unicorn in SEA in 2022; which is a feat for a company that started operating in late 2017.

We are currently seeking a talented and dynamic Social Media Specialist to join our team and take charge of our social media strategy. As a Social Media Specialist, you will play a crucial role in create a creative plan for our social media campaign implementation and strategies to increase brand awareness. If this sounds like you, we would love to hear from you.

Ideal Candidate Profile:
  • Bachelor's degree with 4 years of experience in digital marketing and social media.
  • Strong writing and communication skills.
  • Passionate about social media trends and innovations.
  • Experience handling digital and media advertising.
  • Fluent in english.
Job Roles:
  • Develop and implement a comprehensive social media strategy to increase brand awareness, generate leads, and drive website traffic.
  • Work closely with partners to develop results-driven organic, paid social media, and digital ads strategies.
  • Create engaging and relevant content for all social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Monitor and manage the company's social media accounts, ensuring consistent brand. messaging and maintaining a strong online presence, and maintain all social media followers growth rate.
  • Analyze social media metrics and performance data to track the success of campaigns and identify areas for improvement.
  • Assist in the creation of social media advertising campaigns to increase brand exposure and reach target audiences.
  • Manage our social media marketing budget align with company goals and target.
  • Keep up with current social media trends collaboration.

More about Kenangan Brands
Kenangan Brands owns multiple brands:
  • Kopi Kenangan, a much loved coffee chain store with close to 900 outlets across Indonesia;Kenangan Coffee which we launched in Malaysia in 2022, where we now have more than 45 coffee chain stores;
  • Kenangan Coffee which we launched in Singapore in 2023, where we have 4 stores; and
  • Kopi Kenangan Hanya Untukmu, our Ready-To-Drink FMCG subsidiary.

Seniority level: Associate
Employment type: Full-time
Job function: Marketing
Industries: Food and Beverage Services

If you have relevant experience and would be interested in such an opportunity, please send your updated resume to:

Marsha Pattiasina
Executive Talent Acquisition Partner at Kopi Kenangan


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